This one is pretty exciting for me personally, and seeing two collective set of heads – that I know personally – come together to create a meaningful product gives me a great buzz. Nottingham's design stalwart, Campbell Cole have joined up with our mate Oliver Hooson to produce a brand new product for the brand, the O TOTE.
The collaboration between the design studio + London-based Freelance Photographer and Content Creator has been inspired by Hooson's fast-paced and often one-the-fly lifestyle – stemmed from his love of cycling, photography + his ever-growing design obsession.
The unisex O TOTE has been designed to be worn close to the body, made from a durable yet soft cotton canvas and features a CC branded single cross-body wedding strap with ladder lock buckle. Easy access at all times is key, especially when cycling, so there's two dead handy deep pockets on the outside, with enough space for a magazine, water bottle, packable gilet etc. On the inside it's all business, with a small secure compartment, complete with the trademark Campbell Cole paracord zipper, and a large open-style compartment with enough space for the rest of you gear.
This collaboration is a testament to just how far we have come in this new media we call content creation, and I forward to seeing what Oliver does with this next chapter of his career.
The first drop sold out within an hour of it's release, the second batch is due on 7th May in limited quantities.
Nice bag! Sounds like it's thoughtfully designed, my cycling friend would really like this bag!
ReplyDeleteYeah and it's extra special when you know the people behind it.
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