Six furniture designers + one game of musical chairs. A simple idea, created by Dutch design studio Lernert & Sander for COS' AW16 party collection. Sometimes brands struggle to bring a real sense personality into their campaigns, or go the total opposite direction by creating something too in-your-face – COS has found a suitable middle-ground which fits their understated, yet playful characteristics perfectly.
Explore the Musical Chairs project + see more of the COS collection here.
Explore the Musical Chairs project + see more of the COS collection here.
Wow this is amazing! I smiled during the whole thing, this is such a genius idea x
ReplyDeleteJessica — NinetyCo
I loved this! It was fun to watch.
ReplyDeleteSo creating + inspiring!
ReplyDeleteHow amusing to watch!
ReplyDeletefun to watch, hey!
ReplyDeleteMade me smile
ReplyDeletea nice watch, wasn't it!
ReplyDeleteme too, it's such a nice short video
ReplyDeleteOhh..nice, It was very fantastic game and also music have made me rocking. Beautiful design of all chair and it is perfect for playing music game to sit on chairs. http://laywayback.com/recliners/best-chairs-for-sleeping-comfort/
ReplyDelete