Ransom Holding Co. AW14

You may have seen SS14 Ransom Holding Co. on Hypebeast earlier this week, here I bring you a select few of the AW14 Ransom Holding Co. collection. A Canadian company, most famous for their collaborations with Adidas, Ransom originally began life as a destination retailer. It wasn’t until 2009 that Ransom set out into the world of design and creation of footwear.

SS14 was Ransom’s first own-brand collection, and that was a bloody good one. AW14 moves this on even further introducing new silhouettes and fabrications. My personal favourites being the Knitted and Feather Field Lites (above). The Knitted Field Lite features a custom knitted upper and finished with custom EVA molded footbed and ultra feather light EVA injected outsole. Beauties.

Ransom seem to have entered the market at the right time. In my opinion, people are slowly moving on from Nike and New Balance, who seem to have dominated the market for some time now. Although still huge brands that will never disappear – the fashion savvy consumer is likely to want something new to differentiate themselves from the ‘crowd’ – this is were Ransom steps in. After only having one season solo, Ransom are certainly in some amazing doors; Hypebeast Store (Online), Kith (New York), Foot Patrol (London), Bodega (Boston), Kickz (Munich), Sneakerhead (Moscow), Caliroots (Stockholm) and Nomad (Toronto) just to name a few.

With a store profile as impressive as that, Ransom are definitely a brand to keep a close eye on during the next few months. - Dan.

For more info visit Ransom Hold Co. website + Instagram.

You can find Dan on his blog, Twitter + Instagram.

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