To celebrate the launch of Swatch's new 80s throwback inspired "Colour Coded" range, they have challenged 7 magazines to create a photo shoot with them and be creative as possible.
Here is a taster of each of their photo shoots -
Visit the Swatch site and see the full "How We Wear It" campaign. Click to see each of their full photo shoots and vote for your favourite. 100 lucky people will win a Colour Codes watch, I hope I'm one of them.
Which is our favourite shoot? I voted for Wallpaper*, with Dazed coming in a close second. In the mean time I will be buying one of the new Colour Codes watches, in matt green.
I love this - it's great to see loads of creative people start with the same thing and end up at so many different places!
ReplyDeletei like the nylon and AnOther efforts, but they're almsot all a bit different and fairly quirky! i'm sure if someone challenged me to style a watch i'd be too busy thinking about the great things to try and make an arm more interesting to even consider sticking around a head or a leg. how narrow-minded and uncreative i now feel!
ReplyDeletehttp://fanfareforlibrarians.wordpress.com/
Great pics, very creative but then, that is what Swatch is known for!
ReplyDeleteThe photo shoots turned out really well I think. They really make me want to buy each color and combine them to make the watches into many different accessories (i.e. headband in Dazed).
ReplyDeleteDazed and Nylon are my favourites, they've done something different with it which is nice!
ReplyDeleteGood promotion plan Swatch :)
iliketweet.blogspot
x
these are great... i love how each mag has their own distinct take
ReplyDeletei like your wider layout.. are you having to edit the html code of each image, or have you managed to get blogger to allow pic resizing bigger than the default 400px width?
ReplyDeleteMy friend Jackee is the guy with the multicoloured hair in the Dazed shoot but I have to admit I think my favourite overall is V...
ReplyDeleteAhh so cute and creativee! love them all!
ReplyDeleteSwatch is just as cool now as it was then. Brilliant job on the magz photo shoots!
ReplyDeletesnappy x
www.snappylifestyle.blogspot.com
That watch headband and bright bangs is super cool and creative! Great blog!
ReplyDeleteAll of these are so fun! :)
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